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What’s Included


Distribution
Your ad will appear exclusively in copies distributed to paid subscribers in the local markets you select. Paid subscribers represent 95% of this magazine's total readership. Ads do NOT appear in newsstand copies or in free copies distributed in public spaces.
Proof of Performance
You will be mailed two checking copies (full issues of the magazine featuring your ad) upon publication. Additional copies are available for purchase at checkout.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $25 after that).

Is magazine advertising right for you? Learn more here.

About Allure

Allure is the beauty expert — an insider's guide to the “how-to’s” and “best-of’s”. Beloved by beauty mavens on the hunt for new products and trends, this title delivers unwavering consumer trust.

Readership

  • Age 42.3
  • Female 84%
  • Male 16%
  • Med. Household income $77,768

Editorial Calendar

  • February 2022

    Mind & Beauty
    2022-01-18

    In a new, wellness-focused issue, Allure will explore the brain/body connection and equip readers with the tools to make beauty a positive part of their mental health journey.

  • March 2022

    Power List
    2022-02-15

    Allure's newest tentpole will highlight the people, places, and phenomena having the biggest impact on beauty—from artists to social platforms to investors and more.

  • April 2022

    Global Beauty
    2022-03-22

    An exploration and celebration of the global beauty scene with a focus on the world's most beauty-forward actors, musicians, and content creators.

  • May 2022

    (Small) Biz of Beauty
    2022-04-19

    In its second year, Allure's Business of Beauty theme is going local, and bringing readers inspiring stories from the hair salon down the street, the barbershop around the corner, and the boutique just around the way.

  • June / July 2022

    The Melanin Edit
    2022-05-17

    This summer, Allure is bringing The Melanin Edit to print for the first time with an Americana issue, an anthology of Black beauty culture and its impact on American culture at large.

  • August-December 2022

    Allure editors are hard at work creating their editorial calendar for the second half of 2022. The moment Addy receives their updates, we will post them here!

Ad Placement

Where this publisher positions local ads fluctuates from month to month. This represents the average placement over the past 12 months.

mag position
68%
front cover
Average ad position
68%
back cover

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.25"
  • Live Area 6.875" x 10"
  • Resolution 300dpi

Need help creating a magazine ad?

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Learn more here

Add “Addy Design Services” to your cart before checking out. Our design team will reach out to you to kick things off.

Market

Available Markets

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Canada
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3,000

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15,930

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