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Advertise in Better Homes & Gardens only in the local markets
you want to reach.

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What’s Included

Distribution
Your ad appears in copies distributed exclusively to paid subscribers in the local markets you’ve selected. Paid subscribers represent 93.2% of this magazine's total readership (newsstand copies and complimentary copies sent to hair salons, doctors' offices, etc. not included).
Proof of Performance
You will receive 2 checking copies in the mail upon publication. Additional copies are available for purchase.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $29 after that).

About Better Homes & Gardens

Since its inception in 1922, Better Homes & Gardens has offered home decor inspiration with an emphasis on lush photography that continues to engage both designers and DIY decorators today. Each edition features helpful information on a wide variety of content, from food and cooking to home improvement to women’s beauty and style.

Readership

  • Age 55
  • Female 77%
  • Male 23%
  • Med. Household income $74,437

Editorial Calendar

  • January / February 2023

    The Fresh Starts Issue
    On Sale Date: 1/20/2023

  • March 2023

    The Food Issue
    On Sale Date: 2/17/2023

  • April 2023

    The Garden Issue/Spring Cleaning Featuring the BHG Clean House Awards
    On Sale Date: 3/17/2023

  • May 2023

    The Color Issue/Owning It Guide to Home Ownership
    On Sale Date: 4/21/2023

  • June 2023

    The Outdoor Living/ Entertaining Issue
    On Sale Date: 5/19/2023

  • July / August 2023

    The Summer Fun Issue
    On Sale Date: 6/16/2023

  • September 2023

    The Stylemaker Issue
    On Sale Date: 8/18/2023

  • October 2023

    The Fall Issue/Owning It Guide to Home Ownership
    On Sale Date: 9/22/2023

  • November 2023

    The Holiday Issue
    On Sale Date: 10/20/2023

  • December 2023

    The Holiday Issue
    On Sale Date: 11/17/2023

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.75"
  • Live Area 6.875" x 10"
  • Resolution 300dpi
View detailed specs

Need help creating a magazine ad?

Addy can create your ad for just $250, using design elements that you probably already have on hand.

Learn more here

Add “Addy Design Services” to your cart before checking out. Our design team will reach out to you to kick things off.

Market

Available Markets

Canada

Canada
Circ

3,600

Readers

16,776

Price

$1,850

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Alabama

Birmingham
Circ

89,400

Readers

416,604

Price

$11,290

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Mobile / Montgomery
Circ

54,600

Readers

254,436

Price

$6,890

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Alaska

Alaska
Circ

11,200

Readers

52,192

Price

$1,850

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Arizona

Phoenix / Tucson
Circ

127,900

Readers

596,014

Price

$16,160

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Arkansas

Arkansas
Circ

75,600

Readers

352,296

Price

$9,550

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California

Greater Los Angeles
Circ

255,600

Readers

1,191,096

Price

$32,290

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Greater Sacramento
Circ

90,300

Readers

420,798

Price

$11,410

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Greater San Francisco
Circ

154,900

Readers

721,834

Price

$19,570

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Orange County
Circ

46,000

Readers

214,360

Price

$6,240

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San Diego / Palm Springs
Circ

67,000

Readers

312,220

Price

$8,460

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Colorado

Denver / Colorado Springs
Circ

101,100

Readers

471,126

Price

$12,770

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Connecticut

Connecticut
Circ

38,300

Readers

178,478

Price

$5,190

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Fairfield / Westchester
Circ

41,900

Readers

195,254

Price

$5,680

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Delaware

Delaware
Circ

27,400

Readers

127,684

Price

$3,820

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District Of Columbia

Washington DC Metro
Circ

115,300

Readers

537,298

Price

$14,570

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Florida

Jacksonville / Tallahassee
Circ

114,400

Readers

533,104

Price

$14,450

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Orlando
Circ

64,700

Readers

301,502

Price

$8,170

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South Florida
Circ

106,400

Readers

495,824

Price

$13,440

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Tampa / Sarasota
Circ

97,800

Readers

455,748

Price

$12,360

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Georgia

Atlanta
Circ

168,700

Readers

786,142

Price

$21,310

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Hawaii

Hawaii & Guam
Circ

21,700

Readers

101,122

Price

$3,030

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Idaho

Idaho
Circ

34,100

Readers

158,906

Price

$4,620

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Illinois

Chicago
Circ

143,200

Readers

667,312

Price

$18,090

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Indiana

Indiana
Circ

146,500

Readers

682,690

Price

$18,510

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Iowa

Cedar Rapids / Des Moines / Omaha
Circ

118,800

Readers

553,608

Price

$15,010

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Kentucky

Louisville / Lexington
Circ

87,700

Readers

408,682

Price

$11,080

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Louisiana

New Orleans / Baton Rouge
Circ

100,300

Readers

467,398

Price

$12,670

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Maine

Maine
Circ

35,700

Readers

166,362

Price

$4,840

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Maryland

Baltimore
Circ

83,700

Readers

390,042

Price

$10,570

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Massachusetts

Boston
Circ

101,600

Readers

473,456

Price

$12,840

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Western Massachusetts
Circ

19,100

Readers

89,006

Price

$2,860

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Michigan

Detroit
Circ

104,100

Readers

485,106

Price

$13,150

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Western Michigan & Upper Penninsula
Circ

132,800

Readers

618,848

Price

$16,780

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Minnesota

Minneapolis / St. Paul
Circ

103,600

Readers

482,776

Price

$13,090

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Mississippi

Mississippi
Circ

67,400

Readers

314,084

Price

$8,510

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Missouri

Kansas City
Circ

67,300

Readers

313,618

Price

$8,500

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St. Louis
Circ

79,600

Readers

370,936

Price

$10,050

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Montana

Montana
Circ

25,700

Readers

119,762

Price

$3,590

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Nebraska

Cedar Rapids / Des Moines / Omaha
Circ

118,800

Readers

553,608

Price

$15,010

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Nevada

Las Vegas / Reno
Circ

54,500

Readers

253,970

Price

$6,880

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New Hampshire

Vermont / New Hampshire
Circ

45,700

Readers

212,962

Price

$6,190

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New Jersey

Greater Southern New Jersey
Circ

65,800

Readers

306,628

Price

$8,310

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Northern New Jersey
Circ

73,300

Readers

341,578

Price

$9,260

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New Mexico

Albuquerque
Circ

43,100

Readers

200,846

Price

$5,840

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New York

Buffalo / Niagra Falls
Circ

32,600

Readers

151,916

Price

$4,420

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Capital District / Albany
Circ

26,800

Readers

124,888

Price

$3,740

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Fairfield / Westchester
Circ

41,900

Readers

195,254

Price

$5,680

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Long Island
Circ

45,100

Readers

210,166

Price

$6,110

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Mid Hudson Valley
Circ

21,100

Readers

98,326

Price

$2,940

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New York City
Circ

55,700

Readers

259,562

Price

$7,030

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Rochester / Syracuse
Circ

69,600

Readers

324,336

Price

$8,790

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North Carolina

Asheville / Hickory
Circ

42,600

Readers

198,516

Price

$5,780

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Charlotte / Greensboro
Circ

113,600

Readers

529,376

Price

$14,350

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Raleigh / Durham
Circ

123,800

Readers

576,908

Price

$15,640

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North Dakota

North / South Dakota
Circ

36,800

Readers

171,488

Price

$4,990

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Ohio

Cincinnati
Circ

68,200

Readers

317,812

Price

$8,610

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Columbus
Circ

58,600

Readers

273,076

Price

$7,400

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Northeast Ohio
Circ

99,000

Readers

461,340

Price

$12,510

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Oklahoma

Oklahoma City / Tulsa
Circ

99,600

Readers

464,136

Price

$12,580

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Oregon

Portland
Circ

96,000

Readers

447,360

Price

$12,120

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Pennsylvania

Harrisburg / Lancaster / York
Circ

40,900

Readers

190,594

Price

$5,550

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Philadelphia & Eastern Pennsylvania
Circ

145,300

Readers

677,098

Price

$18,360

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Western Pennsylvania
Circ

98,100

Readers

457,146

Price

$12,390

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Rhode Island

Providence
Circ

22,800

Readers

106,248

Price

$3,180

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South Carolina

South Carolina
Circ

135,400

Readers

630,964

Price

$17,110

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South Dakota

North / South Dakota
Circ

36,800

Readers

171,488

Price

$4,990

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Tennessee

Central Tennessee
Circ

68,200

Readers

317,812

Price

$8,610

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Eastern Tennessee
Circ

91,900

Readers

428,254

Price

$11,610

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Greater Memphis & Northeast Arkansas
Circ

61,800

Readers

287,988

Price

$7,810

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Texas

Austin
Circ

39,800

Readers

185,468

Price

$5,390

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Dallas / Ft. Worth
Circ

144,600

Readers

673,836

Price

$18,260

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Houston
Circ

123,700

Readers

576,442

Price

$15,620

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San Antonio
Circ

95,500

Readers

445,030

Price

$12,070

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Utah

Salt Lake City
Circ

53,600

Readers

249,776

Price

$6,770

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Vermont

Vermont / New Hampshire
Circ

45,700

Readers

212,962

Price

$6,190

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Virginia

Norfolk / Richmond
Circ

134,100

Readers

624,906

Price

$16,940

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Washington

Seattle
Circ

87,800

Readers

409,148

Price

$11,090

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Spokane
Circ

39,800

Readers

185,468

Price

$5,390

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West Virginia

West Virginia
Circ

51,400

Readers

239,524

Price

$6,490

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Wisconsin

Milwaukee
Circ

137,600

Readers

641,216

Price

$17,380

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Wyoming

Wyoming
Circ

12,500

Readers

58,250

Price

$2,060

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