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What’s Included

Distribution
Your ad appears in copies distributed exclusively to paid subscribers in the local markets you’ve selected. Paid subscribers represent 93.2% of this magazine's total readership (newsstand copies and complimentary copies sent to hair salons, doctors' offices, etc. not included).
Proof of Performance
You will receive 2 checking copies in the mail upon publication. Additional copies are available for purchase.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $25 after that).

About Better Homes & Gardens

Since its inception in 1922, Better Homes & Gardens has offered home decor inspiration with an emphasis on lush photography that continues to engage both designers and DIY decorators today. Each edition features helpful information on a wide variety of content, from food and cooking to home improvement to women’s beauty and style.

Readership

  • Age 53.6
  • Female 81%
  • Male 19%
  • Med. Household income $68,721

Editorial Calendar

  • January 2021

    On Sale Date: 12/11/2020
  • February 2021

    On Sale Date: 1/15/2021
  • March 2021

    On Sale Date: 2/12/2021
  • April 2021

    On Sale Date: 3/12/2021
  • May 2021

    On Sale Date: 4/16/2021
  • June 2021

    On Sale Date: 5/14/2021
  • July 2021

    On Sale Date: 6/11/2021
  • August 2021

    On Sale Date: 7/16/2021
  • September 2021

    On Sale Date: 8/13/2021
  • October 2021

    On Sale Date: 9/10/2021
  • November 2021

    On Sale Date: 10/15/2021
  • December 2021

    On Sale Date: 11/12/2021

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.25"
  • Live Area 6.875" x 10"
  • Resolution 300dpi

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Market

Available Markets

Canada

Canada
Circ

4,900

Readers

22,834

Price

$1,850

Alabama

Birmingham
Circ

85,900

Readers

400,294

Price

$11,510

Mobile / Montgomery
Circ

54,700

Readers

254,902

Price

$7,330

Alaska

Alaska
Circ

11,100

Readers

51,726

Price

$1,930

Arizona

Phoenix / Tucson
Circ

127,500

Readers

594,150

Price

$17,090

Arkansas

Arkansas
Circ

73,900

Readers

344,374

Price

$9,900

California

Greater Los Angeles
Circ

256,600

Readers

1,195,756

Price

$34,380

Greater Sacramento
Circ

89,800

Readers

418,468

Price

$12,030

Greater San Francisco
Circ

152,900

Readers

712,514

Price

$20,490

Orange County
Circ

47,500

Readers

221,350

Price

$6,820

San Diego / Palm Springs
Circ

68,800

Readers

320,608

Price

$9,220

Colorado

Denver / Colorado Springs
Circ

102,700

Readers

478,582

Price

$13,760

Connecticut

Connecticut
Circ

38,100

Readers

177,546

Price

$5,470

Fairfield / Westchester
Circ

43,200

Readers

201,312

Price

$6,200

Delaware

Delaware
Circ

26,400

Readers

123,024

Price

$3,870

District Of Columbia

Washington DC Metro
Circ

118,100

Readers

550,346

Price

$15,820

Florida

Jacksonville / Tallahassee
Circ

107,700

Readers

501,882

Price

$14,430

Orlando
Circ

63,400

Readers

295,444

Price

$8,500

South Florida
Circ

104,200

Readers

485,572

Price

$13,960

Tampa / Sarasota
Circ

99,100

Readers

461,806

Price

$13,280

Georgia

Atlanta
Circ

158,500

Readers

738,610

Price

$21,240

Hawaii

Hawaii & Guam
Circ

20,300

Readers

94,598

Price

$2,980

Idaho

Idaho
Circ

34,900

Readers

162,634

Price

$5,010

Illinois

Chicago
Circ

138,400

Readers

644,944

Price

$18,540

Indiana

Indiana
Circ

150,700

Readers

702,262

Price

$20,190

Iowa

Cedar Rapids / Des Moines / Omaha
Circ

123,000

Readers

573,180

Price

$16,480

Kentucky

Louisville / Lexington
Circ

88,500

Readers

412,410

Price

$11,860

Louisiana

New Orleans / Baton Rouge
Circ

101,600

Readers

473,456

Price

$13,620

Maine

Maine
Circ

35,100

Readers

163,566

Price

$5,040

Maryland

Baltimore
Circ

84,200

Readers

392,372

Price

$11,280

Massachusetts

Boston
Circ

103,600

Readers

482,776

Price

$13,880

Western Massachusetts
Circ

18,600

Readers

86,676

Price

$2,940

Michigan

Detroit
Circ

104,500

Readers

486,970

Price

$14,000

Western Michigan & Upper Penninsula
Circ

135,300

Readers

630,498

Price

$18,130

Minnesota

Minneapolis / St. Paul
Circ

111,700

Readers

520,522

Price

$14,970

Mississippi

Mississippi
Circ

68,600

Readers

319,676

Price

$9,190

Missouri

Kansas City
Circ

68,300

Readers

318,278

Price

$9,150

St. Louis
Circ

79,000

Readers

368,140

Price

$10,580

Montana

Montana
Circ

25,900

Readers

120,694

Price

$3,800

Nebraska

Cedar Rapids / Des Moines / Omaha
Circ

123,000

Readers

573,180

Price

$16,480

Nevada

Las Vegas / Reno
Circ

54,500

Readers

253,970

Price

$7,300

New Hampshire

Vermont / New Hampshire
Circ

46,500

Readers

216,690

Price

$6,680

New Jersey

Greater Southern New Jersey
Circ

70,000

Readers

326,200

Price

$9,380

Northern New Jersey
Circ

74,100

Readers

345,306

Price

$9,930

New Mexico

Albuquerque
Circ

42,600

Readers

198,516

Price

$6,120

New York

Buffalo / Niagra Falls
Circ

34,600

Readers

161,236

Price

$4,970

Capital District / Albany
Circ

28,400

Readers

132,344

Price

$4,170

Fairfield / Westchester
Circ

43,200

Readers

201,312

Price

$6,200

Long Island
Circ

48,800

Readers

227,408

Price

$7,010

Mid Hudson Valley
Circ

22,900

Readers

106,714

Price

$3,360

New York City
Circ

59,100

Readers

275,406

Price

$7,920

Rochester / Syracuse
Circ

71,200

Readers

331,792

Price

$9,540

North Carolina

Asheville / Hickory
Circ

43,500

Readers

202,710

Price

$6,250

Charlotte / Greensboro
Circ

112,000

Readers

521,920

Price

$15,010

Raleigh / Durham
Circ

124,000

Readers

577,840

Price

$16,620

North Dakota

North / South Dakota
Circ

38,800

Readers

180,808

Price

$5,570

Ohio

Cincinnati
Circ

67,700

Readers

315,482

Price

$9,070

Columbus
Circ

57,500

Readers

267,950

Price

$7,700

Northeast Ohio
Circ

100,200

Readers

466,932

Price

$13,420

Oklahoma

Oklahoma City / Tulsa
Circ

99,100

Readers

461,806

Price

$13,280

Oregon

Portland
Circ

96,700

Readers

450,622

Price

$12,960

Pennsylvania

Harrisburg / Lancaster / York
Circ

41,500

Readers

193,390

Price

$5,960

Philadelphia & Eastern Pennsylvania
Circ

150,100

Readers

699,466

Price

$20,110

Western Pennsylvania
Circ

101,100

Readers

471,126

Price

$13,540

Rhode Island

Providence
Circ

23,200

Readers

108,112

Price

$3,410

South Carolina

South Carolina
Circ

132,000

Readers

615,120

Price

$17,690

South Dakota

North / South Dakota
Circ

38,800

Readers

180,808

Price

$5,570

Tennessee

Central Tennessee
Circ

68,600

Readers

319,676

Price

$9,190

Eastern Tennessee
Circ

95,700

Readers

445,962

Price

$12,820

Greater Memphis & Northeast Arkansas
Circ

61,700

Readers

287,522

Price

$8,260

Texas

Austin
Circ

40,100

Readers

186,866

Price

$5,760

Dallas / Ft. Worth
Circ

146,800

Readers

684,088

Price

$19,670

Houston
Circ

128,700

Readers

599,742

Price

$17,250

San Antonio
Circ

99,400

Readers

463,204

Price

$13,320

Utah

Salt Lake City
Circ

55,500

Readers

258,630

Price

$7,440

Vermont

Vermont / New Hampshire
Circ

46,500

Readers

216,690

Price

$6,680

Virginia

Norfolk / Richmond
Circ

134,500

Readers

626,770

Price

$18,020

Washington

Seattle
Circ

90,000

Readers

419,400

Price

$12,060

Spokane
Circ

41,000

Readers

191,060

Price

$5,890

West Virginia

West Virginia
Circ

51,400

Readers

239,524

Price

$6,890

Wisconsin

Milwaukee
Circ

141,000

Readers

657,060

Price

$18,900

Wyoming

Wyoming
Circ

12,600

Readers

58,716

Price

$2,190