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Advertise in Better Homes & Gardens only in the local markets
you want to reach.

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What’s Included

Distribution
Your ad appears in copies distributed exclusively to paid subscribers in the local markets you’ve selected. Paid subscribers represent 93.2% of this magazine's total readership (newsstand copies and complimentary copies sent to hair salons, doctors' offices, etc. not included).
Proof of Performance
You will receive 2 checking copies in the mail upon publication. Additional copies are available for purchase.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $25 after that).

About Better Homes & Gardens

Since its inception in 1922, Better Homes & Gardens has offered home decor inspiration with an emphasis on lush photography that continues to engage both designers and DIY decorators today. Each edition features helpful information on a wide variety of content, from food and cooking to home improvement to women’s beauty and style.

Readership

  • Age 53.6
  • Female 81%
  • Male 19%
  • Med. Household income $68,721

Editorial Calendar

  • January 2021

    On Sale Date: 12/11/2020

  • February 2021

    On Sale Date: 1/15/2021

  • March 2021

    On Sale Date: 2/12/2021

  • April 2021

    On Sale Date: 3/12/2021

  • May 2021

    On Sale Date: 4/16/2021

  • June 2021

    On Sale Date: 5/14/2021

  • July 2021

    On Sale Date: 6/11/2021

  • August 2021

    On Sale Date: 7/16/2021

  • September 2021

    On Sale Date: 8/13/2021

  • October 2021

    On Sale Date: 9/10/2021

  • November 2021

    On Sale Date: 10/15/2021

  • December 2021

    On Sale Date: 11/12/2021

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.25"
  • Live Area 6.875" x 10"
  • Resolution 300dpi
View detailed specs

Need an ad designed?

Have Addy professionally design your ad for an additional $250. Just select "Addy Design Service" at checkout and we’re on it!

Market

Available Markets

Canada

Canada
Circ

4,900

Readers

22,834

Price

$1,850

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Alabama

Birmingham
Circ

85,900

Readers

400,294

Price

$8,335

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Mobile / Montgomery
Circ

54,700

Readers

254,902

Price

$5,720

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Alaska

Alaska
Circ

11,100

Readers

51,726

Price

$1,850

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Arizona

Phoenix / Tucson
Circ

127,500

Readers

594,150

Price

$11,820

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Arkansas

Arkansas
Circ

73,900

Readers

344,374

Price

$7,330

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California

Greater Los Angeles
Circ

256,600

Readers

1,195,756

Price

$22,630

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Greater Sacramento
Circ

89,800

Readers

418,468

Price

$8,660

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Greater San Francisco
Circ

152,900

Readers

712,514

Price

$13,945

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Orange County
Circ

47,500

Readers

221,350

Price

$5,405

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San Diego / Palm Springs
Circ

68,800

Readers

320,608

Price

$6,900

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Colorado

Denver / Colorado Springs
Circ

102,700

Readers

478,582

Price

$9,740

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Connecticut

Connecticut
Circ

38,100

Readers

177,546

Price

$4,500

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Fairfield / Westchester
Circ

43,200

Readers

201,312

Price

$5,015

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Delaware

Delaware
Circ

26,400

Readers

123,024

Price

$3,180

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District Of Columbia

Washington DC Metro
Circ

118,100

Readers

550,346

Price

$11,030

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Florida

Jacksonville / Tallahassee
Circ

107,700

Readers

501,882

Price

$10,160

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Orlando
Circ

63,400

Readers

295,444

Price

$6,450

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South Florida
Circ

104,200

Readers

485,572

Price

$9,865

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Tampa / Sarasota
Circ

99,100

Readers

461,806

Price

$9,440

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Georgia

Atlanta
Circ

158,500

Readers

738,610

Price

$14,415

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Hawaii

Hawaii & Guam
Circ

20,300

Readers

94,598

Price

$2,450

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Idaho

Idaho
Circ

34,900

Readers

162,634

Price

$4,120

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Illinois

Chicago
Circ

138,400

Readers

644,944

Price

$12,730

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Indiana

Indiana
Circ

150,700

Readers

702,262

Price

$13,760

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Iowa

Cedar Rapids / Des Moines / Omaha
Circ

123,000

Readers

573,180

Price

$11,440

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Kentucky

Louisville / Lexington
Circ

88,500

Readers

412,410

Price

$8,550

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Louisiana

New Orleans / Baton Rouge
Circ

101,600

Readers

473,456

Price

$9,650

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Maine

Maine
Circ

35,100

Readers

163,566

Price

$4,140

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Maryland

Baltimore
Circ

84,200

Readers

392,372

Price

$8,190

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Massachusetts

Boston
Circ

103,600

Readers

482,776

Price

$9,815

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Western Massachusetts
Circ

18,600

Readers

86,676

Price

$2,410

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Michigan

Detroit
Circ

104,500

Readers

486,970

Price

$9,890

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Western Michigan & Upper Penninsula
Circ

135,300

Readers

630,498

Price

$12,470

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Minnesota

Minneapolis / St. Paul
Circ

111,700

Readers

520,522

Price

$10,495

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Mississippi

Mississippi
Circ

68,600

Readers

319,676

Price

$6,885

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Missouri

Kansas City
Circ

68,300

Readers

318,278

Price

$6,860

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St. Louis
Circ

79,000

Readers

368,140

Price

$7,755

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Montana

Montana
Circ

25,900

Readers

120,694

Price

$3,120

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Nebraska

Cedar Rapids / Des Moines / Omaha
Circ

123,000

Readers

573,180

Price

$11,440

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Nevada

Las Vegas / Reno
Circ

54,500

Readers

253,970

Price

$5,705

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New Hampshire

Vermont / New Hampshire
Circ

46,500

Readers

216,690

Price

$5,315

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New Jersey

Greater Southern New Jersey
Circ

70,000

Readers

326,200

Price

$7,005

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Northern New Jersey
Circ

74,100

Readers

345,306

Price

$7,345

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New Mexico

Albuquerque
Circ

42,600

Readers

198,516

Price

$4,965

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New York

Buffalo / Niagra Falls
Circ

34,600

Readers

161,236

Price

$4,090

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Capital District / Albany
Circ

28,400

Readers

132,344

Price

$3,430

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Fairfield / Westchester
Circ

43,200

Readers

201,312

Price

$5,015

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Long Island
Circ

48,800

Readers

227,408

Price

$5,520

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Mid Hudson Valley
Circ

22,900

Readers

106,714

Price

$2,760

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New York City
Circ

59,100

Readers

275,406

Price

$6,090

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Rochester / Syracuse
Circ

71,200

Readers

331,792

Price

$7,105

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North Carolina

Asheville / Hickory
Circ

43,500

Readers

202,710

Price

$5,045

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Charlotte / Greensboro
Circ

112,000

Readers

521,920

Price

$10,520

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Raleigh / Durham
Circ

124,000

Readers

577,840

Price

$11,525

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North Dakota

North / South Dakota
Circ

38,800

Readers

180,808

Price

$4,580

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Ohio

Cincinnati
Circ

67,700

Readers

315,482

Price

$6,810

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Columbus
Circ

57,500

Readers

267,950

Price

$5,955

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Northeast Ohio
Circ

100,200

Readers

466,932

Price

$9,530

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Oklahoma

Oklahoma City / Tulsa
Circ

99,100

Readers

461,806

Price

$9,440

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Oregon

Portland
Circ

96,700

Readers

450,622

Price

$9,240

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Pennsylvania

Harrisburg / Lancaster / York
Circ

41,500

Readers

193,390

Price

$4,865

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Philadelphia & Eastern Pennsylvania
Circ

150,100

Readers

699,466

Price

$13,710

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Western Pennsylvania
Circ

101,100

Readers

471,126

Price

$9,605

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Rhode Island

Providence
Circ

23,200

Readers

108,112

Price

$2,800

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South Carolina

South Carolina
Circ

132,000

Readers

615,120

Price

$12,195

hide view

South Dakota

North / South Dakota
Circ

38,800

Readers

180,808

Price

$4,580

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Tennessee

Central Tennessee
Circ

68,600

Readers

319,676

Price

$6,885

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Eastern Tennessee
Circ

95,700

Readers

445,962

Price

$9,155

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Greater Memphis & Northeast Arkansas
Circ

61,700

Readers

287,522

Price

$6,305

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Texas

Austin
Circ

40,100

Readers

186,866

Price

$4,740

hide view
Dallas / Ft. Worth
Circ

146,800

Readers

684,088

Price

$13,435

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Houston
Circ

128,700

Readers

599,742

Price

$11,920

hide view
San Antonio
Circ

99,400

Readers

463,204

Price

$9,465

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Utah

Salt Lake City
Circ

55,500

Readers

258,630

Price

$5,790

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Vermont

Vermont / New Hampshire
Circ

46,500

Readers

216,690

Price

$5,315

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Virginia

Norfolk / Richmond
Circ

134,500

Readers

626,770

Price

$12,405

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Washington

Seattle
Circ

90,000

Readers

419,400

Price

$8,680

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Spokane
Circ

41,000

Readers

191,060

Price

$4,820

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West Virginia

West Virginia
Circ

51,400

Readers

239,524

Price

$5,445

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Wisconsin

Milwaukee
Circ

141,000

Readers

657,060

Price

$12,950

hide view

Wyoming

Wyoming
Circ

12,600

Readers

58,716

Price

$1,850

hide view
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