Back to top

What’s Included

Distribution
Your ad appears in copies distributed exclusively to paid subscribers in the local markets you’ve selected. Paid subscribers represent 96.5% of this magazine's total readership (newsstand copies not included).
Proof of Performance
You will receive 2 checking copies in the mail upon publication. Additional copies are available for purchase.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $25 after that).

About Good Housekeeping

Originally founded in 1885, Good Housekeeping is a staple for women looking for delicious ideas, style-savvy trends, compelling news and best-in-class products for their homes.

2020 ADWEEK Hottest in Home and Lifestyle
"With more time than ever to spend at home, many readers turned to Good Housekeeping’s trusted recommendations for health and wellness, backed by its proprietary GH Institute labs. The brand kept breaking records this year, beating its overall traffic record four times so far in 2020. Its website had its best month ever in May, with 44.3 million users, according to the brand."

Readership

  • Age 60
  • Female 88%
  • Male 12%
  • Med. Household income $69,667

Editorial Calendar

  • January / February 2021

    Your Healthiest Year Ever
    On Sale Date: 1/19/2021

    Winter beauty blowout—dry skin and hair solutions; Refresh your home; Healthy eating guide; 25 healthier things to eat, drink, and serve; Ultimate guide to home fitness, Wellness Awards.

  • March 2021

    Get Organized
    On Sale Date: 2/23/2021

    Skincare/anti-aging for women of color; Anti-aging day creams; Clever organizing tricks; Friends and your health; Decluttering and cleaning with laundry focus.

  • April 2021

    Easter + Spring Cleaning
    On Sale Date: 3/23/2021

    Natural beauty/healthy hair fixes for every texture; Test hair masks and deep treatments; Bedroom design ideas; How the climate crisis is making you sick; Cleaning Awards.

  • May 2021

    Mother's Day + Beauty Awards
    On Sale Date: 4/27/2021

    GH Beauty Lab Awards; Decorate with pattern and color; PTSD/ trauma; How to shop like an expert; Mother's Day Gift Guide.

  • June 2021

    Celebrate Summer
    On Sale Date: 5/25/2021

    Sun care special; Outdoor spaces; Your cancer tool kit; Expert-approved family travel guide; Dads and grads gift guide; Father's Day guide; Bedding/Sleep Awards.

  • July / August 2021

    Saving Money Issue
    On Sale Date: 6/29/2021

    Drugstore beauty special; Budget makeovers; Fitness special; Easy affordable upgrades; Best value products; Health Snack Awards.

  • September 2021

    Back to School
    On Sale Date: 8/17/2021

    Fall makeup, skin, hair secrets; Dry shampoos; Fall decor tips; Back-to-school family stress special; Easy weeknights; Parenting essentials; Washing machines; Pet guide; Parenting Awards.

  • October 2021

    Halloween
    On-Sale Date: 9/21/2021

    Fall hair color and style refreshes for all shades and textures; At-home haircolor; Boo-tiful decor; Bye, allergies and colds; Clothing care guide; Fall essentials guide.

  • November 2021

    Thanksgiving / Entertaining
    On-Sale Date: 10/26/2021

    Anti-aging ingredient glossary; Fall fragrances; Kitchens; Get more energy; Healthy home guide; Climate change 101; Toy Awards.

  • December 2021

    Holiday Issue
    On-Sale Date: 11/23/2021

    Holiday beauty looks; Test makeup removers; Festive decor ideas; Holiday feasts; Coolest innovations of the year; Smart home special; Holiday gift guide.

Ad Placement

Where this publisher positions local ads fluctuates from month to month. This represents the average placement over the past 12 months.

mag position
67%
front cover
Average ad position
67%
back cover

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.25"
  • Live Area 6.875" x 10"
  • Resolution 300dpi

Need help creating a magazine ad?

Addy can create your ad for just $250, using design elements that you probably already have on hand.

Learn more here

Add “Addy Design Services” to your cart before checking out. Our design team will reach out to you to kick things off.

Market

Available Markets

Alabama

Birmingham
Circ

25,947

Readers

109,237

Price

$4,383

Montgomery/Mobile
Circ

16,407

Readers

69,073

Price

$3,273

Arizona

Phoenix
Circ

25,728

Readers

108,315

Price

$4,356

Tucson
Circ

8,263

Readers

34,787

Price

$1,890

Arkansas

Little Rock
Circ

17,715

Readers

74,580

Price

$3,443

California

East Bay
Circ

15,543

Readers

65,436

Price

$3,161

Fresno
Circ

6,215

Readers

26,165

Price

$1,830

Inland Empire
Circ

16,571

Readers

69,764

Price

$3,294

Long Beach
Circ

9,344

Readers

39,338

Price

$2,138

Los Angeles West Beverly Hills
Circ

14,200

Readers

59,782

Price

$2,986

Orange County
Circ

16,080

Readers

67,697

Price

$3,230

Palm Springs/Riverside
Circ

12,069

Readers

50,810

Price

$2,709

SF City/Marin
Circ

8,073

Readers

33,987

Price

$1,846

Sacramento
Circ

15,353

Readers

64,636

Price

$3,136

San Diego
Circ

16,725

Readers

70,412

Price

$3,314

San Fernando
Circ

12,754

Readers

53,694

Price

$2,798

San Jose
Circ

10,373

Readers

43,670

Price

$2,372

Santa Barbara
Circ

8,565

Readers

36,059

Price

$1,959

Silicon Valley
Circ

4,810

Readers

20,250

Price

$1,830

Stockton/Modesto
Circ

10,053

Readers

42,323

Price

$2,300

Colorado

Denver
Circ

20,428

Readers

86,002

Price

$3,694

Connecticut

Fairfield
Circ

6,144

Readers

25,866

Price

$1,830

Hartford
Circ

8,843

Readers

37,229

Price

$2,024

New Haven
Circ

9,736

Readers

40,989

Price

$2,228

Delaware

Wilmington
Circ

9,626

Readers

40,525

Price

$2,202

Florida

Daytona/Palm Coast
Circ

6,663

Readers

28,051

Price

$1,830

Ft. Lauderdale
Circ

11,394

Readers

47,969

Price

$2,607

Ft. Myers/Naples
Circ

10,270

Readers

43,237

Price

$2,350

Jacksonville
Circ

14,306

Readers

60,228

Price

$3,000

Miami
Circ

7,059

Readers

29,718

Price

$1,830

Orlando
Circ

17,215

Readers

72,475

Price

$3,378

Palm Beach
Circ

13,847

Readers

58,296

Price

$2,940

Sarasota/Bradenton
Circ

7,879

Readers

33,171

Price

$1,830

Tallahassee/Pensacola
Circ

11,436

Readers

48,146

Price

$2,617

Tampa/St. Petersburg
Circ

22,787

Readers

95,933

Price

$3,988

Georgia

Atlanta
Circ

37,855

Readers

159,370

Price

$5,683

Savannah/Hilton Head
Circ

13,428

Readers

56,532

Price

$2,886

Idaho

Boise
Circ

9,347

Readers

39,351

Price

$2,138

Illinois

Chicago North
Circ

15,189

Readers

63,946

Price

$3,115

Chicago South
Circ

14,405

Readers

60,645

Price

$3,013

Chicago West
Circ

22,136

Readers

93,193

Price

$3,907

Peoria/Springfield
Circ

11,658

Readers

49,080

Price

$2,656

St. Louis, IL
Circ

7,824

Readers

32,939

Price

$1,830

Indiana

Indianapolis
Circ

17,316

Readers

72,900

Price

$3,391

Iowa

Des Moines
Circ

8,129

Readers

34,223

Price

$1,860

Quad Cities
Circ

12,093

Readers

50,912

Price

$2,712

Kansas

Kansas City Metro
Circ

16,708

Readers

70,341

Price

$3,312

Wichita
Circ

12,197

Readers

51,349

Price

$2,726

Kentucky

Lexington
Circ

7,776

Readers

32,737

Price

$1,830

Louisville
Circ

10,350

Readers

43,574

Price

$2,369

Louisiana

New Orleans/Baton Rouge
Circ

20,954

Readers

88,216

Price

$3,759

Maine

Portland
Circ

12,155

Readers

51,173

Price

$2,720

Maryland

Baltimore
Circ

20,707

Readers

87,176

Price

$3,728

DC/Maryland Suburbs
Circ

14,721

Readers

61,975

Price

$3,054

Massachusetts

BOSTON METRO
Circ

37,082

Readers

156,115

Price

$5,590

Boston North
Circ

9,798

Readers

41,250

Price

$2,242

Boston South
Circ

11,551

Readers

48,630

Price

$2,642

Springfield/Worcester
Circ

15,313

Readers

64,468

Price

$3,131

Michigan

Detroit Northwest
Circ

27,000

Readers

113,670

Price

$4,515

Detroit Southwest
Circ

14,534

Readers

61,188

Price

$3,029

Grand Rapids
Circ

12,892

Readers

54,275

Price

$2,816

Lansing
Circ

10,703

Readers

45,060

Price

$2,448

Minnesota

Minneapolis
Circ

12,447

Readers

52,402

Price

$2,758

St. Paul
Circ

9,613

Readers

40,471

Price

$2,200

Mississippi

Jackson
Circ

13,729

Readers

57,799

Price

$2,925

Missouri

St. Louis, MO
Circ

17,419

Readers

73,334

Price

$3,404

Nebraska

Omaha
Circ

11,577

Readers

48,739

Price

$2,645

Nevada

Las Vegas
Circ

11,890

Readers

50,057

Price

$2,686

Reno
Circ

9,084

Readers

38,244

Price

$2,079

New Hampshire

Manchester/Concord
Circ

12,741

Readers

53,640

Price

$2,796

New Jersey

Bergen/Passaic/Rockland
Circ

13,173

Readers

55,458

Price

$2,852

Camden-Cherry Hill
Circ

13,208

Readers

55,606

Price

$2,857

Cent NJ (Monmouth-Ocean)
Circ

16,065

Readers

67,634

Price

$3,228

No Cent N J (Essex/Morris)
Circ

16,736

Readers

70,459

Price

$3,316

New Mexico

Albuquerque
Circ

12,766

Readers

53,745

Price

$2,800

New York

Albany
Circ

10,695

Readers

45,026

Price

$2,446

Buffalo
Circ

14,133

Readers

59,500

Price

$2,977

Long Island East
Circ

15,943

Readers

67,120

Price

$3,213

Long Island West
Circ

7,744

Readers

32,602

Price

$1,830

New York City (5 boroughs)
Circ

29,061

Readers

122,347

Price

$4,773

Rochester
Circ

10,201

Readers

42,946

Price

$2,334

Syracuse
Circ

7,150

Readers

30,102

Price

$1,830

Westchester
Circ

6,769

Readers

28,497

Price

$1,830

North Carolina

Asheville/Hickory
Circ

13,413

Readers

56,469

Price

$2,884

Charlotte
Circ

22,041

Readers

92,793

Price

$3,895

Greensboro/Winston Salem
Circ

16,676

Readers

70,206

Price

$3,308

Raleigh Durham
Circ

21,388

Readers

90,043

Price

$3,814

North Dakota

Bismarck
Circ

7,001

Readers

29,474

Price

$1,830

Ohio

Akron/Canton
Circ

14,042

Readers

59,117

Price

$2,965

Cincinnati
Circ

19,185

Readers

80,769

Price

$3,634

Cleveland
Circ

18,660

Readers

78,559

Price

$3,566

Columbus
Circ

15,826

Readers

66,627

Price

$3,197

Dayton
Circ

9,723

Readers

40,934

Price

$2,225

Toledo
Circ

7,154

Readers

30,118

Price

$1,830

Oklahoma

Oklahoma City
Circ

15,198

Readers

63,984

Price

$3,116

Tulsa
Circ

11,987

Readers

50,465

Price

$2,698

Oregon

Portland, OR
Circ

16,294

Readers

68,598

Price

$3,258

Pennsylvania

Allentown/Bethlehem/Easton
Circ

10,692

Readers

45,013

Price

$2,446

Harrisburg/Lancaster/York
Circ

20,104

Readers

84,638

Price

$3,653

Philadelphia City
Circ

34,451

Readers

145,039

Price

$5,446

Pittsburgh
Circ

26,731

Readers

112,538

Price

$4,481

Scranton/Wilkes-Barre
Circ

13,486

Readers

56,776

Price

$2,893

Rhode Island

Providence
Circ

9,006

Readers

37,915

Price

$2,061

South Carolina

Charleston, SC
Circ

6,461

Readers

27,201

Price

$1,830

Columbia, SC
Circ

17,360

Readers

73,086

Price

$3,397

Greenville/Spartanburg
Circ

12,657

Readers

53,286

Price

$2,785

Tennessee

Chattanooga
Circ

10,036

Readers

42,252

Price

$2,297

Knoxville
Circ

16,899

Readers

71,145

Price

$3,337

Memphis
Circ

17,015

Readers

71,633

Price

$3,352

Nashville
Circ

24,463

Readers

102,989

Price

$4,198

Texas

Austin/Round Rock
Circ

11,834

Readers

49,821

Price

$2,678

Dallas
Circ

26,080

Readers

109,797

Price

$4,400

Ft. Worth
Circ

18,528

Readers

78,003

Price

$3,549

Houston
Circ

35,846

Readers

150,912

Price

$5,442

San Antonio
Circ

17,179

Readers

72,324

Price

$3,373

Utah

Salt Lake City
Circ

16,527

Readers

69,579

Price

$3,289

Vermont

Burlington
Circ

5,727

Readers

24,111

Price

$1,830

Virginia

Norfolk/Hampton Roads
Circ

12,078

Readers

50,848

Price

$2,710

Northern Virginia
Circ

13,960

Readers

58,772

Price

$2,955

Richmond
Circ

13,529

Readers

56,957

Price

$2,899

Roanoke
Circ

9,566

Readers

40,273

Price

$2,189

Washington

Seattle/Tacoma
Circ

19,603

Readers

82,529

Price

$3,688

Spokane
Circ

9,500

Readers

39,995

Price

$2,174

West Virginia

Charleston, WV
Circ

5,717

Readers

24,069

Price

$1,830

Wisconsin

Green Bay
Circ

10,381

Readers

43,704

Price

$2,376

Madison
Circ

9,236

Readers

38,884

Price

$2,114

Milwaukee
Circ

19,283

Readers

81,181

Price

$3,647

Wyoming

Cheyenne
Circ

4,196

Readers

17,665

Price

$1,830