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What’s Included

Distribution
Your ad appears in copies distributed exclusively to paid subscribers in the local markets you’ve selected. Paid subscribers represent 81.45% of this magazine's total readership (newsstand copies not included).
Proof of Performance
You will receive 2 checking copies in the mail upon publication. Additional copies are available for purchase.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $25 after that).

About InStyle

The leading destination for celebrity style, InStyle magazine offers readers unprecedented access to the front rows, red carpets and personal lives of fashion’s “it girl” influencers. Each issue of this influential magazine inspires women to live with a heightened level of style and confidence every day.

2020 ADWEEK Hottest Design/Photography in a Magazine
"InStyle has managed to create eye-catching spreads even after celebrities and stylists began working from home during the Covid-19 pandemic. Socially distant shoots with Lady Gaga, Zendaya and Cynthia Erivo helped the brand maintain the familiar style and glamour readers are accustomed to. And who could forget its September digital cover star? Dr. Anthony Fauci wearing sunglasses by the pool garnered over 4 billion impressions."

Readership

  • Age 45.4
  • Female 92%
  • Male 8%
  • Med. Household income $82,646

Editorial Calendar

  • December 2021 / January 2022

    Double Holiday Issue
    On Sale Date: 11/19/2021

    Voices of Style: Doing Good/Looking Good; Holiday Party Looks; Holiday Gift Guide; Wellness for the New Year.

  • February 2022

    Badass 50
    On Sale Date: 1/14/2022

    Badass Women; Watches; Badass Beauty

  • March 2022

    Spring Fashion
    On Sale Date: 2/11/2022

    Runway Report; Red Carpet Recap; Spring Beauty Trends; International Women's Day

  • April 2022

    Spring Essentials
    On Sale Date: 3/18/2022

    Sustainability; Fragrance; Natural/Clean Beauty

  • May 2022

    Spring Beauty
    On Sale Date: 4/15/2022

    Best Beauty Buys; Denim Report; Mother's Day

  • June 2022

    Get Set For Summer
    On Sale Date: 5/20/2022

    Swimsuits; Summer Beauty; Pride

  • July 2022

    Best of Summer
    On Sale Date: 6/17/2022

    Summer Steals; Summer Dreams; Summer Entertaining

  • August 2022

    Badass 50
    On Sale Date: 7/15/2022

    Badass Women; Badass Fashion; Badass Beauty

  • September 2022

    Fall Fashion
    On Sale Date: 8/19/2022

    Trend Report; Accessories Report; Fall Beauty Picks

  • October 2022

    Fall Beauty
    On Sale Date: 9/23/2022

    Reader's Choice Awards; Fall Accessories; Doing Good - Breast Cancer

  • November 2022

    50 Best Dressed
    On Sale Date: 10/21/2022

    Hollywood's 50 Best-Dressed; The InStyle Awards; Fall Denim; Winter Beauty

  • December 2022 / January 2023

    Double Holiday Issue
    On Sale Date: 11/18/2022

    Voices of Style; Doing Good/Looking Good; Holiday Gift Guide; Badass Women

Ad Placement

Where this publisher positions local ads fluctuates from month to month. This represents the average placement over the past 12 months.

mag position
39%
front cover
Average ad position
39%
back cover

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.25"
  • Live Area 6.875" x 10"
  • Resolution 300dpi

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Market

Available Markets