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What’s Included


Distribution
Your ad will appear exclusively in copies distributed to paid subscribers in the local markets you select. Paid subscribers represent 97% of this magazine's total readership. Ads do NOT appear in newsstand copies or in free copies distributed in public spaces.
Proof of Performance
You will be mailed two checking copies (full issues of the magazine featuring your ad) upon publication. Additional copies are available for purchase at checkout.
Extra Exposure
Get more mileage from your ads with Magazine Ad Displays! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. Magazine Ad Displays are just $39 each.

About The New Yorker

The New Yorker offers a signature mix of long-form reporting and brief commentary on politics, business, popular culture and the arts along with award-winning fiction, poetry and cartoons. This magazine, which has been published since 1925, is a classic that stays on the cutting edge of journalism.

2020 ADWEEK Hottest Magazine Cover of the Year
"George Floyd. Ahmaud Arbery. Breonna Taylor. Tamir Rice. Michael Brown. Freddie Gray. Eric Garner. Trayvon Martin. The New Yorker, a magazine known as much for its rich imagery as its storytelling, implored readers, with breathtaking visuals, to say their names. In artist Kadir Nelson’s June 14 cover, Floyd, the most recent Black victim of police violence at the time, looms large, his body populated with the faces of other Black victims and icons, including Martin Luther King Jr., Emmett Till and Rosa Parks. The cover gained traction online, leading to 8.3 million social impressions, and the National Civil Rights Museum requested a copy of the magazine for its collection. "

Readership

  • Age 51
  • Female 48%
  • Male 52%
  • Med. Household income $115,420

Editorial Calendar

  • February 2024

    Anniversary Double
    On Sale: 2/5/2024

    Please note that The New Yorker has a limited number of pages available for advertising in each issue. If demand is high, pages purchased for a specific week may be moved to an alternate date in the same month. Don't worry—Addy will be sure to keep you in the loop about any possible changes to the publication date of your ad!

  • March 2024

    Spring Culture Preview
    On Sale: 3/4/2024
  • April 2024

    Spring Style / Design
    On Sale: 3/18/2024
  • May 2024

    Innovation / Tech Double Issue
    On Sale: 4/15/2024
  • June 2024

    Summer Culture Preview
    On Sale: 5/13/2024
  • July 2024

    Fiction Double
    On Sale: 7/1/2024
  • August 2024

    Fall Culture Preview
    On Sale: 8/19/2024
  • September 2024

    Fall Books
    On Sale: 9/9/2024
  • October 2024

    Fall Style / Design
    On Sale: 9/16/2024
  • November 2024

    Money / Economy Issue
    On Sale: 10/14/2024
  • December 2024

    Winter Culture Preview
    11/4/2024
  • January 2025

    Cartoons & Puzzles
    On Sale: 12/16/2024

Ad Placement

Where this publisher positions local ads fluctuates from month to month. This represents the average placement over the past 12 months.

mag position
48%
front cover
Average ad position
48%
back cover

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.75"
  • Live Area 6.875" x 10"
  • Resolution 300dpi

Need help creating a magazine ad?

Addy can create your ad for just $250, using design elements that you probably already have on hand.

Learn more here

Add “Addy Design Services” to your cart before checking out. Our design team will reach out to you to kick things off.

Market

Available Markets

Canada

Canada
Circ

37,000

Readers

175,750

Price

$7,380

Canada East
Circ

26,000

Readers

123,500

Price

$5,490

Canada West
Circ

11,000

Readers

52,250

Price

$2,930

Alabama

Alabama
Circ

2,000

Readers

9,500

Price

$2,520

Alaska

Alaska
Circ

1,000

Readers

4,750

Price

$2,520

Arizona

Phoenix
Circ

4,000

Readers

19,000

Price

$2,520

Arkansas

Arkansas
Circ

2,000

Readers

9,500

Price

$2,520

California

East Bay
Circ

18,000

Readers

85,500

Price

$4,140

Los Angeles
Circ

19,000

Readers

90,250

Price

$4,320

Orange County
Circ

6,000

Readers

28,500

Price

$2,520

Palm Springs / Santa Barbara
Circ

8,000

Readers

38,000

Price

$2,520

Sacramento
Circ

5,000

Readers

23,750

Price

$2,520

San Diego
Circ

7,000

Readers

33,250

Price

$2,520

San Fernando / Inland Empire
Circ

9,000

Readers

42,750

Price

$2,590

San Francisco / Marin & Sonoma Counties
Circ

21,000

Readers

99,750

Price

$4,660

San Jose / South Bay
Circ

14,000

Readers

66,500

Price

$3,450

Colorado

Denver
Circ

12,000

Readers

57,000

Price

$3,110

Connecticut

Fairfield / Westchester
Circ

17,000

Readers

80,750

Price

$3,990

Hartford / New Haven / New London
Circ

10,000

Readers

47,500

Price

$2,770

Delaware

Delaware
Circ

2,000

Readers

9,500

Price

$2,520

District Of Columbia

Washington DC & All Suburbs
Circ

32,000

Readers

152,000

Price

$6,530

Florida

Central & West Coast Florida
Circ

8,000

Readers

38,000

Price

$2,520

Orlando
Circ

2,000

Readers

9,500

Price

$2,520

Panhandle & Northeast Florida
Circ

4,000

Readers

19,000

Price

$2,520

South Florida
Circ

7,000

Readers

33,250

Price

$2,520

West Coast Florida
Circ

6,000

Readers

28,500

Price

$2,520

Georgia

Atlanta
Circ

7,000

Readers

33,250

Price

$2,520

Hawaii

Hawaii
Circ

2,000

Readers

9,500

Price

$2,520

Idaho

Idaho
Circ

2,000

Readers

9,500

Price

$2,520

Illinois

Chicago & North Suburbs
Circ

16,000

Readers

76,000

Price

$3,780

South & West Chicago Suburbs
Circ

4,000

Readers

19,000

Price

$2,520

Indiana

Indiana
Circ

5,000

Readers

23,750

Price

$2,520

Iowa

Iowa
Circ

4,000

Readers

19,000

Price

$2,520

Kansas

Kansas
Circ

1,000

Readers

4,750

Price

$2,520

Kentucky

Kentucky
Circ

3,000

Readers

14,250

Price

$2,520

Louisiana

Louisiana
Circ

3,000

Readers

14,250

Price

$2,520

Maine

Maine
Circ

9,000

Readers

42,750

Price

$2,590

Maryland

Baltimore
Circ

7,000

Readers

33,250

Price

$2,520

Massachusetts

Boston
Circ

27,000

Readers

128,250

Price

$5,670

Lowell & North Shore
Circ

10,000

Readers

47,500

Price

$2,770

Western & Central Massachusetts
Circ

8,000

Readers

38,000

Price

$2,520

Michigan

Detroit
Circ

7,000

Readers

33,250

Price

$2,520

Minnesota

Minneapolis / St. Paul
Circ

11,000

Readers

52,250

Price

$2,930

Mississippi

Mississippi
Circ

1,000

Readers

4,750

Price

$2,520

Missouri

Kansas City
Circ

3,000

Readers

14,250

Price

$2,520

St. Louis
Circ

4,000

Readers

19,000

Price

$2,520

Montana

Montana
Circ

3,000

Readers

14,250

Price

$2,520

Nebraska

Nebraska
Circ

2,000

Readers

9,500

Price

$2,520

Nevada

Nevada
Circ

2,000

Readers

9,500

Price

$2,520

New Hampshire

New Hampshire
Circ

6,000

Readers

28,500

Price

$2,520

New Jersey

Northern New Jersey
Circ

11,000

Readers

52,250

Price

$2,930

Northwest & Central NJ
Circ

10,000

Readers

47,500

Price

$2,770

New Mexico

New Mexico
Circ

6,000

Readers

28,500

Price

$2,520

New York

Brooklyn / Queens / Staten Island / Bronx
Circ

30,000

Readers

142,500

Price

$6,190

Capital District / Albany
Circ

5,000

Readers

23,750

Price

$2,520

Central & Western New York / Finger Lakes
Circ

11,000

Readers

52,250

Price

$2,930

Fairfield / Westchester
Circ

17,000

Readers

80,750

Price

$3,990

Long Island
Circ

8,000

Readers

38,000

Price

$2,520

Manhattan
Circ

42,000

Readers

199,500

Price

$8,220

Mid Hudson Valley
Circ

7,000

Readers

33,250

Price

$2,520

North Carolina

Charlotte
Circ

2,000

Readers

9,500

Price

$2,520

Raleigh / Durham
Circ

7,000

Readers

33,250

Price

$2,520

Upper North Carolina
Circ

5,000

Readers

23,750

Price

$2,520

North Dakota

North Dakota
Circ

1,000

Readers

4,750

Price

$2,520

Ohio

Cincinnati / Columbus
Circ

6,000

Readers

28,500

Price

$2,520

Northeast Ohio
Circ

5,000

Readers

23,750

Price

$2,520

Northwest / Southeast Ohio
Circ

1,000

Readers

4,750

Price

$2,520

Oklahoma

Oklahoma
Circ

2,000

Readers

9,500

Price

$2,520

Oregon

Northeast & Southern Oregon
Circ

6,000

Readers

28,500

Price

$2,520

Portland
Circ

11,000

Readers

52,250

Price

$2,930

Pennsylvania

Philadelphia
Circ

18,000

Readers

85,500

Price

$4,140

Pittsburgh
Circ

4,000

Readers

19,000

Price

$2,520

Rhode Island

Rhode Island
Circ

4,000

Readers

19,000

Price

$2,520

South Carolina

South Carolina
Circ

4,000

Readers

19,000

Price

$2,520

South Dakota

South Dakota
Circ

1,000

Readers

4,750

Price

$2,520

Tennessee

Tennessee
Circ

6,000

Readers

28,500

Price

$2,520

Texas

Austin
Circ

6,000

Readers

28,500

Price

$2,520

Dallas / Ft. Worth
Circ

5,000

Readers

23,750

Price

$2,520

Houston
Circ

5,000

Readers

23,750

Price

$2,520

San Antonio
Circ

2,000

Readers

9,500

Price

$2,520

Utah

Utah
Circ

3,000

Readers

14,250

Price

$2,520

Vermont

Vermont
Circ

7,000

Readers

33,250

Price

$2,520

Virginia

Central / Southern Virginia
Circ

9,000

Readers

42,750

Price

$2,590

Washington

Central & Eastern Washington
Circ

2,000

Readers

9,500

Price

$2,520

Seattle / Tacoma
Circ

22,000

Readers

104,500

Price

$4,820

West Virginia

West Virginia
Circ

1,000

Readers

4,750

Price

$2,520

Wisconsin

Wisconsin
Circ

9,000

Readers

42,750

Price

$2,590

Wyoming

Wyoming
Circ

1,000

Readers

4,750

Price

$2,520