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What’s Included


Distribution
Your ad will appear exclusively in copies distributed to paid subscribers in the local markets you select. Paid subscribers represent 95% of this magazine's total readership. Ads do NOT appear in newsstand copies or in free copies distributed in public spaces.
Proof of Performance
You will be mailed two checking copies (full issues of the magazine featuring your ad) upon publication. Additional copies are available for purchase at checkout.
Extra Exposure
Get more mileage from your magazine ads with counter cards! These high-quality “As Seen In” easel signs let you proudly display your ad at your business location or on social media. You’ll get a counter card free with your first magazine order (and they’re just $25 after that).

Is magazine advertising right for you? Learn more here.

About Wired

Wired magazine examines the ways in which technology is changing every aspect of our lives – from culture to business, science to design. Readers of this title describe it as a favorite and count on each issue for deeper insights into the latest breakthroughs, innovations and trends.

Readership

  • Age 42
  • Female 23%
  • Male 77%
  • Med. Household income $99,874

Editorial Calendar

  • February 2021

    True Crime Issue
    On Sale Date: 1/19/2021

    Catfished? Disappeared without a trace? This compendium of WIRED's best true crime features will keep readers on the edge of their seats (and using 2FA).

  • March 2021

    Health Innovation
    On Sale Date: 2/23/2021

    From HIV research that can break the Covid puzzle to stopping the sands of time, WIRED unpacks the medical technologies and studies that are changing outcomes.

  • April 2021

    The Climate & You
    On Sale Date: 3/20/2021

    Climate shifts slowly, moving at the glacial pace of continental drift. Or so we thought. With the advent of the West Coast Fire Season and Gulf Hurricane Season, we're watching climate change before our eyes. And this time, it's personal.

  • May 2021

    The New Rules of Business
    On Sale Date: 4/27/2021

    The age of the Unicorn is over—the #disruptors of the second Boom are now the incumbents. Now they're fighting entirely new battles.

  • June 2021

    Technology & Innovation
    On Sale Date: 5/25/2021

    Thought leader news and analysis from Silicon Valley and beyond.

  • July / August 2021

    Summer Outdoor Gear
    On Sale Date: 6/29/2021

    From ultralight camping gear to zippy e-bikes, WIRED will have readers prepped to send it all summer.

  • September 2021

    Sci Fi & Culture
    On Sale Date: 8/17/2021

    Fall blockbusters, new gaming releases and sci-fi short fiction, in one high-impact package.

  • October 2021

    Security in the Connected Age
    On Sale Date: 9/21/2021

    Our toasters are connected to the same Internet as our power grid—WIRED's editors will lay out why that's concerning and what readers can to do to protect themselves.

  • November 2021

    Make Things Better
    On Sale Date: 10/26/2021

    The ideas and people working toward the WIRED world's biggest quandaries.

  • December / January 2022

    Wish List!
    On Sale Date: 11/30/2021

    The gear and gifts that WIRED's Gear editors can't (or won't) live without.

Ad Placement

Where this publisher positions local ads fluctuates from month to month. This represents the average placement over the past 12 months.

mag position
52%
front cover
Average ad position
52%
back cover

Sample Issue

Recent Ads in Similar Magazines

Ad Specs

  • Bleed 9.5" x 11.25"
  • Live Area 6.875" x 10"
  • Resolution 300dpi

Need an ad designed?

Have Addy professionally design your ad for an additional $250. Just select "Addy Design Service" at checkout and we’re on it!

Market

Available Markets

Canada

Canada
Circ

17,000

Readers

58,140

Price

$3,170

Canada East
Circ

11,000

Readers

37,620

Price

$2,700

Canada West
Circ

6,000

Readers

20,520

Price

$1,920

Alabama

Alabama
Circ

8,000

Readers

27,360

Price

$2,210

Alaska

Alaska
Circ

1,000

Readers

3,420

Price

$1,920

Arizona

Phoenix
Circ

8,000

Readers

27,360

Price

$2,210

Arkansas

Arkansas
Circ

5,000

Readers

17,100

Price

$1,920

California

East Bay
Circ

10,000

Readers

34,200

Price

$2,210

Los Angeles
Circ

20,000

Readers

68,400

Price

$2,860

Orange County
Circ

9,000

Readers

30,780

Price

$2,210

Palm Springs / Santa Barbara
Circ

10,000

Readers

34,200

Price

$2,210

Sacramento
Circ

5,000

Readers

17,100

Price

$1,920

San Diego
Circ

8,000

Readers

27,360

Price

$2,210

San Fernando / Inland Empire
Circ

10,000

Readers

34,200

Price

$2,210

San Francisco / Marin & Sonoma Counties
Circ

11,000

Readers

37,620

Price

$2,210

San Jose / South Bay
Circ

13,000

Readers

44,460

Price

$2,210

Colorado

Denver
Circ

17,000

Readers

58,140

Price

$2,440

Connecticut

Fairfield / Westchester
Circ

6,000

Readers

20,520

Price

$1,920

Hartford / New Haven / New London
Circ

6,000

Readers

20,520

Price

$1,920

Delaware

Delaware
Circ

2,000

Readers

6,840

Price

$1,920

District Of Columbia

Washington DC & All Suburbs
Circ

20,000

Readers

68,400

Price

$2,860

Florida

Central & West Coast Florida
Circ

17,000

Readers

58,140

Price

$3,010

Orlando
Circ

6,000

Readers

20,520

Price

$1,920

Panhandle & Northeast Florida
Circ

9,000

Readers

30,780

Price

$2,210

South Florida
Circ

12,000

Readers

41,040

Price

$2,210

West Coast Florida
Circ

11,000

Readers

37,620

Price

$2,210

Georgia

Atlanta
Circ

12,000

Readers

41,040

Price

$2,210

Hawaii

Hawaii
Circ

3,000

Readers

10,260

Price

$1,920

Idaho

Idaho
Circ

3,000

Readers

10,260

Price

$1,920

Illinois

Chicago & North Suburbs
Circ

12,000

Readers

41,040

Price

$2,210

South & West Chicago Suburbs
Circ

8,000

Readers

27,360

Price

$2,210

Indiana

Indiana
Circ

10,000

Readers

34,200

Price

$2,210

Iowa

Iowa
Circ

6,000

Readers

20,520

Price

$1,920

Kansas

Kansas
Circ

3,000

Readers

10,260

Price

$1,920

Kentucky

Kentucky
Circ

7,000

Readers

23,940

Price

$1,920

Louisiana

Louisiana
Circ

7,000

Readers

23,940

Price

$1,920

Maine

Maine
Circ

3,000

Readers

10,260

Price

$1,920

Maryland

Baltimore
Circ

6,000

Readers

20,520

Price

$1,920

Massachusetts

Boston
Circ

10,000

Readers

34,200

Price

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Lowell & North Shore
Circ

6,000

Readers

20,520

Price

$1,920

Western & Central Massachusetts
Circ

4,000

Readers

13,680

Price

$1,920

Michigan

Detroit
Circ

9,000

Readers

30,780

Price

$2,210

Minnesota

Minneapolis / St. Paul
Circ

8,000

Readers

27,360

Price

$2,210

Mississippi

Mississippi
Circ

4,000

Readers

13,680

Price

$1,920

Missouri

Kansas City
Circ

4,000

Readers

13,680

Price

$1,920

St. Louis
Circ

6,000

Readers

20,520

Price

$1,920

Montana

Montana
Circ

2,000

Readers

6,840

Price

$1,920

Nebraska

Nebraska
Circ

4,000

Readers

13,680

Price

$1,920

Nevada

Nevada
Circ

5,000

Readers

17,100

Price

$1,920

New Hampshire

New Hampshire
Circ

3,000

Readers

10,260

Price

$1,920

New Jersey

Northern New Jersey
Circ

9,000

Readers

30,780

Price

$2,210

Northwest & Central NJ
Circ

9,000

Readers

30,780

Price

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New Mexico

New Mexico
Circ

4,000

Readers

13,680

Price

$1,920

New York

Brooklyn / Queens / Staten Island / Bronx
Circ

12,000

Readers

41,040

Price

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Capital District / Albany
Circ

3,000

Readers

10,260

Price

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Central & Western New York / Finger Lakes
Circ

9,000

Readers

30,780

Price

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Fairfield / Westchester
Circ

6,000

Readers

20,520

Price

$1,920

Long Island
Circ

6,000

Readers

20,520

Price

$1,920

Manhattan
Circ

9,000

Readers

30,780

Price

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Mid Hudson Valley
Circ

3,000

Readers

10,260

Price

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North Carolina

Charlotte
Circ

5,000

Readers

17,100

Price

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Raleigh / Durham
Circ

8,000

Readers

27,360

Price

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Upper North Carolina
Circ

7,000

Readers

23,940

Price

$1,920

North Dakota

North Dakota
Circ

1,000

Readers

3,420

Price

$1,920

Ohio

Cincinnati / Columbus
Circ

10,000

Readers

34,200

Price

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Northeast Ohio
Circ

8,000

Readers

27,360

Price

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Northwest / Southeast Ohio
Circ

4,000

Readers

13,680

Price

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Oklahoma

Oklahoma
Circ

6,000

Readers

20,520

Price

$1,920

Oregon

Northeast & Southern Oregon
Circ

5,000

Readers

17,100

Price

$1,920

Portland
Circ

11,000

Readers

37,620

Price

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Pennsylvania

Philadelphia
Circ

12,000

Readers

41,040

Price

$2,210

Pittsburgh
Circ

5,000

Readers

17,100

Price

$1,920

Rhode Island

Rhode Island
Circ

2,000

Readers

6,840

Price

$1,920

South Carolina

South Carolina
Circ

8,000

Readers

27,360

Price

$2,210

South Dakota

South Dakota
Circ

2,000

Readers

6,840

Price

$1,920

Tennessee

Tennessee
Circ

12,000

Readers

41,040

Price

$2,210

Texas

Austin
Circ

11,000

Readers

37,620

Price

$2,210

Dallas / Ft. Worth
Circ

13,000

Readers

44,460

Price

$2,210

Houston
Circ

10,000

Readers

34,200

Price

$2,210

San Antonio
Circ

6,000

Readers

20,520

Price

$1,920

Utah

Utah
Circ

5,000

Readers

17,100

Price

$1,920

Vermont

Vermont
Circ

2,000

Readers

6,840

Price

$1,920

Virginia

Central / Southern Virginia
Circ

12,000

Readers

41,040

Price

$2,210

Washington

Central & Eastern Washington
Circ

3,000

Readers

10,260

Price

$1,920

Seattle / Tacoma
Circ

19,000

Readers

64,980

Price

$2,720

West Virginia

West Virginia
Circ

3,000

Readers

10,260

Price

$1,920

Wisconsin

Wisconsin
Circ

10,000

Readers

34,200

Price

$2,210

Wyoming

Wyoming
Circ

1,000

Readers

3,420

Price

$1,920