These consumers are defined by their cultured taste. You’ll find them at museums, galleries or botanical gardens by day; and at the symphony, the opera, or the hottest show in town by night as they soak up artistic enrichment wherever they can find it.
This type of advertising is targeted by behavior, not by age, gender, or income. However, your ads for this audience will not be delivered to consumers known to be under 18 years old.
This type of digital ad campaign targets consumers based on their behavior in the real world. GroundTruth uses proprietary technology to recognize the presence of cell phones at specifically mapped locations and then converts that data into anonymous targeting for digital advertising. Your banner ads will be delivered only to consumers who have actually visited one or more of the points of interest (POI) on the map below in the past 120 days
The GroundTruth ad-targeting process also reduces the likelihood of your ad being delivered to employees or suppliers who are frequently onsite at these locations or to people who are just passing by.
Your ad will appear on apps and websites across all devices – on mobile, tablet, and desktop. Your ads may begin to appear on devices as soon as four days after the consumer has visited one of the POIs.
Your campaign will include the most popular ad sizes for mobile and desktop display advertising.VIEW FULL SPECS
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Interested in a GroundTruth campaign that’s tailored to your specific marketing needs? Your Addy Advisor can tell you all about the customization options available for larger volume campaigns.
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Addy can create your ad for just $250, using design elements that you probably already have on hand.Learn more here
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